Pistola: Clothing For Women Going Places
Who doesn’t love denim? Comfortable, durable, and versatile, this fabric has become a staple piece in many people’s wardrobes. If you’re on the market for a quality pair for an affordable price, Pistola may just be the brand for you!
Pistola was founded in 2013 by retail industry veteran Grace Na. Backed by over twenty years of experience in the apparel industry, she found an opportunity in the denim space after seeing a need for high-quality denim at sensible prices.
Na recounts, “At the time, a lot of the premium labels were owned and run by men, and the premium price point was really expensive. There was a miss for an opening-premium-price-point denim line that was still super high quality, and that had amazing fits and of-the-moment style.
Her extensive experience as a retail buyer proved invaluable during Pistola’s early days. It was during this time that she met her husband while searching for a denim manufacturer—a moment that played a key role in cementing the brand's success. Adding to their expertise, her husband's family boasts over 30 years of experience in running a denim business.
Designed in Los Angeles, each Pistola garment is carefully designed. The end result is a beautiful piece crafted with precision. The brand gained recognition recently when Greta Gerwig was seen donning Pistola’s pink denim jumpsuit while filming Barbie.
Today, Pistola has expanded to include new categories, such as ready-to-wear. They are sold at nearly 1,000 stores worldwide including Nordstrom, Saks, Neiman Marcus, Bloomingdale's, Shopbop, and Revolve.
Pistola’s success is a testament to Na’s determination and vision. She truly embodies the brand’s name, which comes from the quote, “She’s a pistol”, describing a woman that is confident, strong, and authentic.
To this day, the brand still stands behind its values of offering quality and ease. After all, they make clothing for the modern, busy woman that’s going places.
Looking to shop Pistola? ShopThing is hosting a sample sale in-app on April 24! Tap the bell and don’t miss out.
